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Your gateway to advanced marketing performance.

The Exactag platform allows you to reshape and future-proof your measurement through unique data collection and cutting-edge algorithms, even in today’s cookieless and consent-driven world. In doing so, you build a powerful database, make smarter decisions, and deliver more effective campaigns quickly and easily.

Instead of relying on a one-size-fits-all algorithm, we employ bespoke algorithms to harness today’s heterogenous data’s full potential and merge results into a unified database and view. By adopting our approach, you can have the seamless MTA (marketing attribution) and MMM (marketing mix modeling) integration you want.

Helping brands measure their marketing performance.

Exactag empowers marketers to confidently manage their marketing efforts by uniquely combining rigorous data collection, sophisticated algorithms, and complete transparency—a rare offering in the market.


Manage your marketing performance data in one platform. Select the modules that support your business – today and tomorrow. Automate your tech stack data integration quickly and easily. Give each stakeholder the information they need in the format they want, whether dashboards, custom reports, or granular data.

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